Better product UX through holistic user journey 

A meaningful product requires tremendous effort in engineering, product planning, design, and commercial launch. The product must be designed around the end users first before technologies, styling, business, and marketing. I encourage the team with an early emphasis on the best user/product journey exploration before any design and empower fail-fast approaches throughout the development. The creative power does not come from 1 individual, the combined individual's creativity is exponentially more powerful and dynamic synergy for design solutions and team vision.

My years of experience in UX/UI (digital) and Industrial (physical) design knowledge entrust me to navigate within the complex organization, design processes, execution, and creative management confidently, this knowledge enables me to influence others and empower everyone.


Creative Management Experience

Collaboration with internal & external clients, managing design intention, manpower, budget proposals, resource planning, building diverse design team, driving kick-off for internal and external partnerships engagement, curating design culture, UCD mindset influencer, define reference design practices & principles not only for the design team but also x-function peers. 

Product Development Experience 


Extensive experience in hands-on UX/VX/ID design expertise, agile design & sprint planning, design-engineering process pipeline, UXR/design validation, service integration, physical / digital prototyping, 3rd party partnership scouting, SW and HW production processes, tooling, materials /CMF, fit & finish, perceive quality design, design workshop facilitator and executives / investor presentations. 

Everyday tools 

-Autodesk ALIAS / SketchBook Pro / Vred

-Adobe After Effect / Encoder / Illustrator / Lightroom / Photoshop / Premiere


-Balzamiq / Marvel PoP


-Invision app

-Confluence / Jira /Jama

-Microsoft Excel / Form / OneDrive / Outlook / PowerPoint / Word / Visio / Team


-Lot of white wall, pencils, paper, markers, tapes, scissor, post-it note and cookies












4 work locations

Nissan Design America, San Diego

Global Design Center HQ, Atsugi Japan

 Nissan Research Center SV, Sunnyvale

BYTON EV startup, Santa Clara

4 patents 

embedded glass switch, pat. 8840288 

 2 layers etched lighting, pat. 8235460 

Data learning assistant, pat. pending

Display interaction, pat. pending 

Argentine + Spain + Taiwan + USA

4 cultures

4 languages

Chinese + English + Spanish + Taiwanese

Design community contribution:

-Art Center College of Design / Transportation class - Guest speaker

-AAU. Academy of Art University / Transportation class - Guest teacher

-AAU. Academy of Art University / Industrial design scholarship - Main jury

-Core 77. Annual Design Award / Transportation design - Jury Captain

-UX design guest speaker for a tier-1 automotive supplier executives workshop

Everyday interests:

- music audiophile

- modern architecture design

- photography

- outdoor living design

- daydreaming

- restoring wood furnitures

- see good old cars and fix cars

- lighting fixture design


Let's make meaningful designs together

People may not remember exactly what you did, or what you said, 

but they will always remember how you made them feel.

From the 1991 book by H. Jackson Brown Jr. to Maya Angelou.

- thank you -